11 August 2013, last updated — 21 May 2020

Review: In 5 months, we managed to increase the funnel between the 1st and the 2nd order by 8%. We are expecting 20% in a year

We began communicating with Roman after one of the conferences. I think it was iForum about 2 years ago.

During our chat in the lobby, I unintendedly got him involved in my current problems. I had to redistribute my marketing budget to retain old clients and attract new ones. At one point, I got stuck in the dead end. And then, I met Roman, and he showed me cohort analysis. We got so engrossed in the process that it was 6 in the morning before we knew it. And my problem was solved.

After that, I occasionally started engaging Roman in difficult analytical tasks. One of the tasks, which we solved in March 2013 was the analysis of repeat orders. We could break down the client database into a more complex funnel and find some narrow spots between the 1st and the 2nd order, the 2nd and the 3rd, and so on. Having conducted a deep analysis, we drew a detailed plan, consisting of 12 points, but I managed to achieve the bigger part of it in 2 months.

As a result – after 5 months we managed to increase the funnel between the 1st and the 2nd order by 8%. The forecasted result for a year is about 20%, because the plan is implemented gradually and brings its fruit in the long run.

UPD. We managed to obtain +42% by the end of the year.

Evgenii Sokolnikov, The founder and the head of the internet store Sokol.ua.

Paul Muzok
Co-Founder & CEO skylum.com

It’s always a pleasure to collaborate with Roman, he's hardworking and very attentive to details, always looking for best approaches to deliver the optimum result.

Since 2008 and we have cooperated with 240+ Clients.
We spell the word “Client” with the capital letter.

  • Macphun
  • Intimo
  • Prom.ua
  • Autoportal.com
  • Київстар
  • Kingston
  • SemRush
  • Dobovo
We work remotely and in the office in Kiev.

We like travelling and increasing our Client’s sales all over the world.